The colour wheel has been used by professional makeup artists for eons, and now Lush is taking it one step further by bringing colour therapy to a new range of cosmetics. Emotional Brilliance, created by Lush in collaboration with Strategic Behavioural Therapist Lady Kennedy, will match your psychological needs with product colours for a holistic approach to mood and makeup. How so? Through a colour game that will reveal what you should wear to fulfill a particular need, with your first colour choice from a spin of the wheel symbolising your strength or weakness, the second representing a subconscious need and the third showing your talent. The 30-product vegan-friendly range consists of lip colours, eyeliners and eyeshadows, plus a supplementary line that includes a mascara, translucent face powder and skin tints, and will launch on July 21. Are you excited to try colour therapy in your beauty routine?
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